Penrith Building Society branch and head office are to be refurbished at the end of July. The Society will be closed to the public for just one morning on Saturday 25th July while the builders get to work, the painters charge up their brushes and the technology and furniture is upgraded.
Over the past few years the society, which opened its doors in 1877, has undergone a transformation as the demand from customers for modern technology and competition in the financial services sector has increased. The Society’s branding changes began in 2012 assisted by Acorn Marketing and Jili Allen Creative that gave the society a modern new look, and which better reflected its traditional roots, its range of products and its unique customer services proposition.
A number of local people and businesses have been involved in the redesign project from Acorn Marketing, Jili Allen Creative, AST Signs to Margaret Barrow from MBI Office Furniture whilst the building work, will be undertaken by Atkinson Building Contractors and associated sub contractors Sissons and Lewis Contracting. Customers will see modern new furniture and signage, but which will keep its traditional feel and features. The main office area and cashiers desks will be realigned to make the area more welcoming and easier to navigate, whilst consultation areas will be added to allow customers to talk about their personal financial affairs in private with specially trained customer representatives and mortgage advisors. New signage, lighting and furnishings will add to the fresh new look, which will give the Society a brighter and more welcoming atmosphere.
Amyn Fazal, CEO of Penrith Building Society commented,
“People should remember that Penrith has its own local building society and as financial services have increased in complexity, so has the demand from customers and business associates. We have served local people for generations and we now also have an increasingly national presence which I see as a Cumbrian export. The interior has been in need of a well needed update for some time now and our changes will ensure that Penrith Building Society retains its place as one of Penrith’s iconic and flagship businesses. We have listened to feedback from customers and staff and have acted to ensure the changes that are made are complementary to the traditional values of the Society, yet give us a fresh and modern new look.”
The major refurbishment work will start on Saturday 25th July when the branch will be closed for that one morning only. However the team will be on hand at Penrith Show to talk to customers more about the plans and future developments. The Building Society will be open as usual from Monday 27th July with a formal launch taking place soon after when customers and invited business colleagues will be able to meet staff and directors.